Paid Search Director
National Debt Relief
NY
New York
91572
114484
Who We're Looking For: National Debt Relief is currently seeking a highly motivated, analytical, and passionate paid search marketing expert to help drive the company's rapid growth. This fast-paced role will be responsible for maintaining the company's leading digital marketing position while championing opportunities for improved performance and scale. This represents a unique opportunity to leverage the latest technologies, capabilities, and strategies within the search landscape to deliver unprecedented results. Based in our Downtown Manhattan headquarters and reporting directly to the company's Chief Marketing Officer, this highly-visible position will interact with and engage senior stakeholders throughout the company. If you believe you are among the best-paid search marketers and prepared to roll-up-your-sleeves to achieve exceptional results, we want to hear from you. Principal Duties and Responsibilities: Serve as the company's SEM subject matter expert, managing day-to-day paid search marketing efforts across search engines via both manual and automated optimization. Set clear KPIs and drive a team culture of accountability and rigor across digital programs. Nimbly manage and measure performance across an evergreen portfolio of keyword targets, while conducting ongoing testing within accounts leveraging the latest features an/or technologies internal or external to each of the platforms. Closely monitor the ever-changing competitive landscape and build scalable solutions to stay ahead of trends. Work closely with stakeholders at Google and Bing, as well as the tight network of the company's solution partners to maximize performance across SEM efforts. Work through automation, tagging, and data integrity issues with cross-functional stakeholders internal and external to the organization. Be fiercely competitive and maintain a sense of urgency, creativity, and curiosity for how to continue to outperform the competition in SEM. Serve as the company's primary point of contact for all issues and opportunities relating to paid search marketing. Provide ongoing and ad hoc reporting and communication of results, tests, plans, budget, and initiatives to senior management. Qualifications: Bachelor's degree in Marketing or a related field required, MBA preferred. 5+ years of active/hands-on experience in paid search required, preferably within a performance marketing environment. Experience managing large, dynamic search programs with significant monthly budgets. Expert understanding of Google and Bing, the latest capabilities of each, and how to effectively deploy optimization strategies and resources that that maximize yield. Experienced with performance marketing platforms, automated bidding tools, keyword research solutions and other analytics and testing solutions to include Google Adwords, Bing Ads, Adobe Analytics, Google Analytics, Salesforce-related solutions, and Marin among others. Exceptional analytical and problem-solving skills with previous experience structuring and performing complex testing and analysis within paid search in order to drive efficient growth and effective results. Powerful communicator with the ability to engage and influence senior leadership. Proficiency with Microsoft Office (Excel, Word, PowerPoint). Strong organizational skills and attention to detail. Excellent time management skills, with the ability to prioritize, multi-task, and work under shifting deadlines in a fast-paced environment. What We Offer: A team-first, work hard play hard culture, full of rewards and recognition for our employees. We are dedicated to our employees' success and growth. Our extensive benefits package includes: Generous Medical, Dental, and Vision Benefits 401(k) with Company Match Paid Holidays, Volunteer Time Off, Sick Days, and Vacation 10 weeks Paid Parental Leave Pre-tax Transit Benefits Discounted Gym Membership Citi Bike Annual Membership Discounts No-Cost Life Insurance Benefits Voluntary Benefits Options ASPCA Pet Health Insurance Discount About National Debt Relief: National Debt Relief is one of the country's largest and most reputable debt settlement companies. We are made up of energetic, smart, and compassionate individuals who are passionate about helping thousands of Americans with debt relief. Most importantly, we're all about helping our customers through a tough financial time in their lives with education and individual customer service. We are dedicated to helping individuals and families rid their lives of burdensome debt. We specialize in debt settlement and have negotiated settlements for thousands of creditor and collections accounts. We provide our clients with both our expertise and our proven results. This means helping consumers in their time of hardship to get out of debt with the least possible cost. It can also mean conducting financial consultations, educating the consumer, and recommending the appropriate solution. Our core services offer debt settlement as an alternative to bankruptcy, credit counseling, and debt consolidation. We become our clients' number one advocate to help them reestablish financial stability as quickly as possible. National Debt Relief is a certified Great Place to Work®! National Debt Relief is an equal opportunity employer and makes employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability status, or any other status protected by law #ZR
Finance
4.0
2020-04-25
2020-06-07
FULL_TIME
11